Communicate transportation information at three key points. First: in the invitation, including parking recommendations, public transportation directions, and any shuttle arrangements. Second: in the reminder email sent 48 hours before the event, reiterating the transportation details, providing a route link, and listing shuttle times. Third time: on the day of the event at the entrance, with signage for parking directions and shuttle boarding points. Also consider an event app or a simple webpage with all transportation information. Guests who are on their way want to be able to quickly find where they need to be on their phones.
Want to learn more about transportation planning for your event? Read our full article →